Communication and Public Outreach

Any public health emergency presents significant risk communication challenges, and an influenza pandemic will be no different. Clear, accurate and timely communication is key to keeping the general public informed about the influenza pandemic. The following are federal resources that can help assist with pandemic communication planning efforts.

• CDC Crisis Emergency Risk Communication (CERC)
  • CERC Online Training
  • CERC Pandemic Influenza Training
  • CERC Templates and Tools
• CDC Communication Resources for Emergency Health Professionals
  • Clinician Outreach and Communication Activity (COCA)
  • Laboratory Information
  • Health Alert Network (HAN)
• Communicating in a Crisis – Risk Communication Guidelines for Public Officials (Substance Abuse and Mental Health Services Administration)
• Pandemic Influenza Pre-Event Message Maps
• Staying Connected with Flu Social Media