Scope (mouthwash)

Scope is a brand of mouthwash made by Procter & Gamble.[1] It was introduced in 1966, and for many years has been positioned in the marketplace as the purportedly better-tasting alternative to Listerine, the longtime dominant mouthwash product.[2]

Scope Mouthwash logo (1997–2009)
Scope Mouthwash logo (2009–present)
Scope Outlast logo (2009–present)
Crest Plus Scope Outlast logo (2009–present)

Ingredients

The active ingredients of Scope Outlast are cetylpyridinium chloride, domiphen bromide, and denatured alcohol.

Inactive ingredients of Scope Outlast are water, glycerin, polysorbate 80, sodium saccharin, sodium benzoate, benzoic acid, Blue 1, and Yellow 5.[3]

See also

References
  1. Hodock, Calvin (2007). Why Smart Companies Do Dumb Things. Prometheus Books. pp. 20–21. ISBN 1591025680.
  2. Klara, Robert (January 17, 2013). "Perspective: The Big Kiss-Off. Scope's prudish days are over". Adweek. Retrieved 2014-05-09.
  3. "Trib Tested: Scope Outlast Mouthwash". Tribune-Review/Pittsburgh Tribune-Review (subscription required). September 14, 2009. Retrieved 9 May 2014.


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